I work with both emerging and established brands that are looking for more than just beautiful images. My visual storytelling helps a brand stand out, build trust, and form a genuine connection with its audience.

I approach each project strategically — starting with an understanding of the product, the message, and the context in which the content will be used. I create visuals that speak your brand’s language — aesthetic, honest, and in tune with today’s visual culture.

I shoot with a Canon R6, iPhone 14 Pro, and DJI Osmo Pocket 3 — depending on the project’s needs and preferred visual style. This allows me to combine high production quality with an effortless, natural atmosphere.

What I offer:
– Campaign and lookbook photography
– Content for websites or product catalogs
– UGC photo and video created in real, authentic environments
– Creative consulting and visual support throughout the process

Every project is different — that’s why, after briefing, I prepare a personalized offer tailored to your goals.

Lookbook / Campaign / Catalog  

The price is calculated individually, depending on:
• project goals
• number of looks and final deliverables
• need for video content
• team involved (makeup, styling, models)
• location, deadlines, and other project specifics

You will receive a tailored quote after completing the brief

Brands & UGC. Evgeniya Naydenova — Brand & Portrait Photographer | Sofia, Europe
Brands & UGC. Evgeniya Naydenova — Brand & Portrait Photographer | Sofia, Europe
Brands & UGC. Evgeniya Naydenova — Brand & Portrait Photographer | Sofia, Europe

UGC Content for Brands  

I create aesthetic and authentic UGC content that feels personal and contemporary. I approach each project individually — based on the campaign goals and the brand’s visual identity.

What I offer:

  • Unboxing videos — filmed with a phone or camera, with a calm and sensory feel
  • Lifestyle videos — casual and natural, showing the product in real-life situations
  • Lifestyle photography — with natural light, movement, and attention to detail
  • Flatlay compositions — stylized shots highlighting the product design
  • Optional: I can bring in someone to record a “talking head” in Bulgarian or English

If you have a different format or budget in mind, I’m happy to discuss. I’m open to adapting and collaborating. I work precisely with the brief and stay fully committed to delivering visuals that support your campaign goals.


Brands & UGC. Evgeniya Naydenova — Brand & Portrait Photographer | Sofia, Europe
Brands & UGC. Evgeniya Naydenova — Brand & Portrait Photographer | Sofia, Europe
Brands & UGC. Evgeniya Naydenova — Brand & Portrait Photographer | Sofia, Europe

Video packages:

1 video — €150
3 videos — €400
5 videos — €630
10 videos — €1,275

Photo packages:

5 lifestyle photos — €75

10 lifestyle photos — €125

3 lifestyle photos — €50

 UGC Packages:  

Mini — 2 photos + 1 video (up to 30 sec) — €150

Standard — 5 photos + 2 videos — €280

Maxi — 10 photos + 3 videos — €440



All packages include:

  • Filming in a real environment (at home, outdoors, or in a daily context)
  • Brief-based short script and framing
  • Basic editing (color grading, framing)
  • Rights for use on organic social media



  Additional services:  

  • Raw footage (unedited material): 50% of project price or €20–45/minute
  • Whitelisting: €150
  • Full usage rights (in perpetuity): 2× base rate
  • Exclusivity (e.g., up to 3 months): base rate × number of months (e.g., ×3)
  • Additional person on camera / specific model: €50–85
  • Additional location: €75
  • Subtitles in other languages: €20–30
  • Express delivery (up to 3 days): €120
  • Scriptwriting: €50–65 
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